In 1961 france, 11 rue jean-goujon becomes the first home of yves saint laurent’s designs, and on december 4th of the same year, the haute couture house opened its doors to the world. With a recognisable monogram of three simple intertwined initials, the cassandre, the maison rose ...In 1961 france, 11 rue jean-goujon becomes the first home of yves saint laurent’s designs, and on december 4th of the same year, the haute couture house opened its doors to the world. With a recognisable monogram of three simple intertwined initials, the cassandre, the maison rose to fame in the 1960s for blending art and rock 'n’ roll tendencies with fashion and pioneering ready-to-wear with the launch of the rive gauche boutique.
Nowadays, saint laurent has grown to offer a wide range of bags, accessories, and à la mode garments that are true to the brand’s luxurious parisian heritage, re-imagined with a contemporary edge.